To ensure all products are accounted for and all media (photos/videos) are organized, we follow these steps on every shoot.
1. Product List Finalization — a Master Product List (Excel / Google Sheet) with columns: Product Name, SKU/ID, Shoot Type (Image/Video/Both), Styling Notes / Props Needed, Shot List (Angle 1, Angle 2, Lifestyle, Demo, etc.), and Status (Pending/Shoot Done/Edited/Delivered).
2. Shoot Folder Structure Setup — folders are pre-created on Google Drive/Dropbox/hard drive: Photoshoots/YYYY-MM-DD_BrandName/RAW/Product_SKU_Name/{Images,Videos}, Edited/Product_SKU_Name/{Images,Videos}, BehindTheScenes/, and a Master_Spreadsheet.xlsx.
1. Checklist Tracking — the printed or tablet-accessible master sheet is used to tick off products as they're shot, with any reshoots or missed angles noted immediately.
2. Naming Convention While Shooting — files are labelled as Brand_SKU_Angle1.jpg or Brand_SKU_Shot1.mp4.
3. Live File Dump — as soon as a product is shot, media is transferred to the RAW folder > Product SKU folder, and confirmed against the shot list.
1. File Review & Backup — we cross-check that all products on the list have matching media, then back up the full folder to a cloud drive and a hard drive.
2. Organize Final Files — selected and edited media is moved to the Edited folder using the same SKU-based subfolders, keeping naming consistent.
3. Media Sheet — the Master Spreadsheet is updated with Final File Names, Media Type (JPEG, PNG, MP4), Folder Location (drive link or path), and Editing Notes.
Send us your product list and we'll set up the process from there.